Who We Are
Alex Tourk - Principal
Alex Tourk launched Ground Floor Public Affairs in March 2007 after working in the public sector for 15 years and playing an integral role in the past five mayoral campaigns. At City Hall, Tourk worked for two mayoral administrations. As Deputy Chief of Staff, he created and implemented Project Homeless Connect, a unique civic initiative that has now been adopted by over 200 cities worldwide. Due to Tourk's deep relationships within government and the community, his firm, Ground Floor Public Affairs, specializes in serving as a bridge between the private sector, City Hall and the diverse neighborhoods of San Francisco.
Ground Floor Public Affairs
We run every project like it’s a campaign. There’s a beginning, middle and end and anything other than victory is unacceptable. Our public affairs clients run the gamut from international corporations to non-profit organizations, from small business to labor unions. The common thread amongst all projects is the need for community and political support.
We are a full service shop that excels in:
- Strategy
- Community Building
- Press outreach
- Messaging
- Crisis Communications
- Grass roots mobilizing
- Lobbying
- Web design and development
- Social media
- Public hearing preparation
Past & Current Clients include (partial list):
- Airbnb
- American Medical Response`
- Beachmont Properties
- Bevan Dufty for Mayor (2011)
- California Pacific Medical Center
- California First Lady Maria Shriver
- CH2M Hill
- Dennis Herrera for City Attorney (2009)
- Dennis Herrera for Mayor (2011)
- Feed the Children
- George Gascon for District Attorney (2011)
- Gina Papan for Supervisor (2011)
- Grocery Outlets
- Jackie Speier for Congress (2008)
- Lennar
- National Promotions & Advertising
- Ortega Family Enterprises
- Pearson Foundation
- Pet Food Express
- Prado Development
- Proposition G (2009) – Hunters Point Shipyard Development
- Proposition L - Civil Sidewalks (2010)
- Rich Gordon for Assembly (2010) (2012)
- Sandie Arnott for County Treasurer (2010)
- San Francisco Building Trades
- San Francisco Giants
- San Francisco Police Officers Association
- sf.citi();
- Square
- Total Outdoor
- Western Athletic Clubs
- WNBA
- Year UpCommunity Housing Partnership